The Harmonist, Lola Tillyaeva's Personal Project
In a marketplace saturated with perfumes and fragrances of every sort, Lola Tillyaeva’s The Harmonist, stands apart. While other brands push vacuous messages and mass-produced, superficial scents, The Harmonist is inspired by the timeless mystique of the Silkroad and ancient wisdom of the East.
Lola Tillyaeva traces her passion for
perfumes back to her childhood in Tashkent, Uzbekistan. For millennia a
crossroads for the Silkroad, she grew up immersed in a world of cinnamon, cumin
and jasmine. Even today they have the power to trigger her earliest memories.
“Smells act like time capsules and our childhood memories have a lasting
impression staying with us throughout our life, affecting our perfume
preferences.” Such a depth of personal feeling and intimate connection is
something she seeks to echo across her range. As Lola puts it, her perfumes
must be attuned to the ‘invisible force’ of the individual.
"One of the main missions
of our brand is to encourage and motivate our clients to take an enlightening
and rewarding journey into their inner self through exploring the world of
scents. There is no such thing as a perfume that
is ideal for everyone. Like clothes, it depends on the occasion and character
of the person. I’d
say that perfume can certainly be perfect for a particular moment, occasion or
for a particular mood.” (www.lolakarimova.com/the-harmonist).
In pursuit of this ambition, Lola
Karimova and her team literally go to the ends of the Earth.
For example, for Moon Glory,
a fragrance from the Prequel Collection, Lola sourced jasmine from Hawaii for its
“unique blend of depth and sensuality.” Ylang Ylang blossoms from Comoros were
specifically selected due to their “delicate fruity smell, which in
aromatherapy is prized for its properties to calm the nervous system.” Finally,
passionflowers from Mexico were needed for their “sultry note and a pearly
feel.” (https://www.lolakarimova.com/the-harmonist).
Few perfume makers set themselves such demanding standards of excellence.
The result of such attention
to detail and exacting standards is a range of fragrances with uniquely find
qualities. Harrods department store describes Lola Tillyaeva’s fragrances as, “tantalising – an expertly
composed complexity of scents…” (https://www.harrods.com/en-es/shopping/the-harmonist-moon-glory-pure-perfume-50ml-15353654).
Fragrantica also praised her work, scoring her range 9 out of ten, (https://www.fragrantica.com/perfume/The-Harmonist/Moon-Glory-59475.html).
Reactions like these do not come about by chance.
Such exquisite ingredients
would be wasted in the wrong hands. To harmonize such exotic and disparate
elements Lola chose to work with Guillaume Flavigny - one of Europe’s most
celebrated ‘noses’ and winner of the Prix International du Jeune Parfumeur Créateur.
Lola Karimova is conscious of the challenge they face; “Creating a scent is very much
like creating a piece of music – notes blend into chords, and the chords
harmonize into a full-blown melody. Just like a good piece of music, a good
fragrance encompasses a wide range of tonalities, the notes of different
scents, if you will.” (https://www.lolakarimova.com/the-harmonist).
But European craftsmanship is
only part of the story. Lola Karimova Tillyaeva also brought the
venerable Chinese philosophy of Feng Shui to bear. A philosophy which views all
things as composed of five universal elements and existing under the opposing
forces of yin and yang, Feng Shui might be said to be the pursuit of harmony –
the perfect insight for creating a balanced yet complex fragrance.